Global broadcast sector pegged at $326.2 bn

The demand for broadcast content is rife as the region’s broadcast sector is set to grow at twice the average rate of international markets, according to Neil Manwaring, organiser of the Middle East Television (METV) in association with twofour54, Abu Dhabi’s content creation community. The event is scheduled for November 17-19 2009 in Abu Dhabi.

The Middle East broadcast industry is forecast to expand at double-digit annual rates over the next five years, far outstripping the average of 6.6 per cent growth per annum, worldwide. Manwaring said that the global broadcast sector is experiencing significant revenue growth and is on-course for a 15 per cent increase in the three years to 2010. This is up from US$284.1 billion in 2007 to an estimated $326.2b. He said that METV looks set to highlight the growth and pin-point the areas for potential: "Industry players, specifically broadcasters and content producers, have an opportunity to deliver new content that appeals to viewers in the region, in particular Arabic content to feed the large consumption markets of Saudi Arabia and Egypt.